Campaign Training

With just a couple of months to go until the Senedd election, this will be the final opportunity for campaigners to sharpen their skills ahead of polling day. It’s also an ideal moment for anyone considering standing in the 2027 council elections to start thinking seriously about their campaign.

As always, our Conference training will be open to all members (unless stated otherwise), whether you’re completely new or have many years of experience. The sessions are designed to help you pick up new skills, refresh existing ones, and explore new ways of getting involved and taking on roles within the party.

The timing of each session will be added nearer to Conference.

Winning against Plaid and the Greens

How do we win over progressive voters locally? This session looks at where our message cuts through against Plaid Cymru and the Greens, and shares practical tips from campaigners who’ve successfully shifted votes on the ground.

Canvassing 101: How to knock on doors with confidence

Want to help us campaign in your community but nervous about taking to the doorsteps for the first time? Want to sharpen up the questions you're asking to get more accurate results? Come along to find out about the art of canvassing - talking to voters on the doors - and develop your confidence with this vital campaigning tool.

Winning against Reform UK and the Conservatives

Reform UK is a growing threat — and the Conservatives are still a serious opponent. This session focuses on how to combat Reform’s appeal, challenge right-wing narratives, and win voters back with clear messages that work on the doorstep and in campaign materials.

Make the most of your Election Address

The election communication (or 'freepost') is an unmissable opportunity to get our message out at little cost during an election campaign. Come and find out from our experienced election winners how to make your freepost plan as targeted and effective as can be.

Winning against Labour

As more voters feel let down by Labour, this session explores how we turn that frustration into Liberal Democrat support. Learn what messages resonate, how to position ourselves as the credible alternative, and what’s working in real campaigns right now.

Candidate, Agent and Treasurer Briefing: Elections, Spending and Staying Safe

In partnership with the Electoral Commission

An essential briefing on running a compliant Senedd election campaign under the new system. Hear directly from experts on party spending rules, candidate and agent do’s and don’ts, what to expect at the count, and how to campaign safely — including when and how to raise concerns.